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The Adaptive Sales Force: Five Steps for Staying Aligned with Customers
Publish Date: January 9, 2007
Author(s): Landry, Edward; Ripsam, Thomas; Sayer, Bart
Abstract: Five steps for aligning the sales force with customer needs in a manner that ensures it will be flexible and responsive to future changes.
Related Industries: Consumer Products, Industrials
Related Expertise Areas: Operations, Marketing & Sales