Gregor Harter
		Munich

Based in Munich, Gregor Harter is a Booz & Company Partner with deep expertise in strategy development and operational effectiveness.

Mr. Harter serves the technology and telecommunications industries with clients that include the leading telecom equipment manufacturers, telecommunications service providers, and worldwide market leaders across the information and communications technologies (ICT) value chain, including providers of semiconductors, computing, software, and services. He also serves the engineered products sector.

Significant projects in the ICT industry have involved:

• Growth strategies
• Market entry strategies
• Business transformation from product- to service-based
• EBITDA improvements, including COGS, COS, and SG&A
• Product portfolio assessments and R&D strategies

Mr. Harter leads the firm’s marketing and sales effort in Europe, where he has been engaged in a variety of assignments including:

• Channel and indirect channel strategies
• Channel partner program design and acquisition
• Direct sales force (B2B) effectiveness
• Key account management improvement programs
• Marketing effectiveness improvement programs

A recognized thought leader, Mr. Harter has co-authored a number of articles for strategy+business, including “Capturing Value in the Enterprise Wireless Market” and “Results-Driven Marketing: A Guide to Growth and Profits.” He is cited frequently in the European and international press regarding marketing and sales-related topics.

Before joining Booz & Company and the consulting field, Mr. Harter pursued an industry career with DaimlerChrysler, IBM, and Industrial Informatics. He received a diploma from the Computer Science University of Karlsruhe.

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