The China Challenge
The new realities of the world's most compelling business opportunity
By Edward Tse
For global companies, ignoring China is not an option. But they must adapt their strategies to the country’s changing markets, increased competition, and shifting government priorities. Authored by Booz & Company Chairman of Greater China Edward Tse, this article was originally published in the Spring 2010 issue of strategy+business and adapted from Tse’s The China Strategy: Harnessing the Power of the World’s Fastest-Growing Economy (Basic Books, 2010).
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