Rethinking Assortment and Format Decisions in Retail
A European food and non-food retailer engaged Booz & Company to help them define a multi-format category strategy.
We defined non-food assortment, layout, and display rules across three different channels (mini-market, supermarket, hypermarket). Using detailed sales and profitability analyses across categories, we also adapted the retailer's assortment strategy based on the local context for each store.
< read more operations case studies
