Product & Service Innovation

At Booz & Company, we strongly believe that innovation is a competitive advantage and the key to growth and shareholder value; cost reduction alone cannot drive sustainable earnings growth. Our research shows that senior executives believe innovation is critical to achieving their strategic goals, and yet few are satisfied with their current performance.

Booz & Company’s innovation experts help clients improve their innovation functions, including product development, research and development, and engineering, through: strategy setting; process and organizational changes; capability and technology tool building; and assessing scientific and technological robustness of offerings. Our proven expertise in those areas, combined with the firm’s rich industry insight, enables the firm to identify strategies and processes that are at once technically and economically sound.

Booz & Company has long been a leader in helping organizations innovate more effectively. From the 1950s, when we introduced the concept of product life-cycle management in the seminal article, “How to Organize for New Products” in the Harvard Business Review, Booz & Company has been a trusted innovation advisor.

More recently, Booz & Company has completed more than 500 innovation-related engagements in the last five years, helping a broad range of clients master their innovation challenges and build competitive advantage through innovation.

Service Areas

• Innovation & growth strategies 
• Global innovation networks 
• Organizing for innovation 
• Product & service development 
• Product profitability 
• Portfolio management 
• Technology management & effectiveness 
• Technology commercialization